While some believe logos should be geometrically correct others think logos have to be more creatively unique.Ī good compromise is to follow Google’s strategy. There’s a debate around the specifications of logo design. And it will cost more than $2,500 to hire a design agency. The prices for hiring a freelancer could range from $150 to $2,500, depending on the skill level of the professional. You can grab a pre-made logo template for about $20. There are many online tools for designing a logo at affordable prices. You can use online tools, pre-made templates, hire freelancers, and more. Of course, you shouldn’t spend that kind of money on a logo even if you have the budget. Or, you can hire a legendary designer for about $100,000, which is what Steve Jobs paid to hire Paul Rand to design the logo for NeXT. If you don’t care about the quality of the logo, you could hire a designer on a platform like Fiverr to get a logo designed for just $5 dollars. Much like every other industry, you can also get a logo designed at different prices. And, more importantly, it has to be easily distinguishable. It should use the colors related to its brand. Sometimes, a few flaws can make your logo more unique and authentic.įor example, the new Google logo is also geometrically wrong, but that’s part of what makes the brand so unique.Ī good logo has to be unique and unlike any other logo design in the world. However, this doesn’t mean your logo has to be geometrically correct. It has to be planned and crafted carefully. Your logo will represent your company and your mission. “Design is the silent ambassador of your brand.” – Paul Rand
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